Thursday, March 31, 2005

Business Stewardship Inauguration

Dear friends,
Mercury and Mars are at 60 degrees towards each other today.

It is a day of choice to start a new Internet discussion group.
Welcome to Business Stewardship!
This forum aims to stimulate new business ideas for all of us.
I stand to gain if you post your thoughts exactly as they occur in your mind. I want to use your vocabulary for my own business and professional development.
Please visit as often as you can. There will be at least one new post every 24 hours.
Your posts need not reflect your official position if you fear a conflict of interest. You can make anonymous contributions. I can gift you a g mail address.
This site is open to everyone on the Internet and is designed to attract a torrent of traffic using my proprietary knowhow.
Anything sent to drsbanerji@bondtechnologies.net will be kept in confidence. I personally guarantee this to you.

I would like to start a discussion on topics for my first newsletter that will reach your e mailbox on April 15, 2005. Please vote for your candidate from the 10 news items that follow and that I have short-listed for review:

1. Corporate and media versions of bio-engineered corn seed leakage in to the environment.
2. A decision by the UK Government to disallow herbicide tolerant seed because expensive and lengthy studies show that some wild birds that feed on weeds, would be threatened. One leading research based company withdrew from the study mid-way, while another persisted until the conclusion.
3. A survey conclusion showing enormous agricultural biotech growth in China, South Africa and Argentina. These are also countries with major programs for future sustainable agriculture.
4. A leading beverage company decision to implement an Eco-Consultant’s recommendation to close a bottling plant in Kerala, in response to public ground water concerns and worries about the effects of water pollution. This was announced on the eve of the Indian-origin Chairperson of the chief rival company landing in India.
5. Opposition by Indian Government veterinarians to a demand to ban a pain killer for humans and animals. The ban has been proposed because rare birds of prey that feed on animal carcasses could be threatened by residues of the pain killer administered to the animals before death. The veterinarian opposition is because they have no affordable substitute pain killer.
6. Local community support in the US for a major company after a plant explosion, because people want the jobs; a US Court decision to restrain people from eating crabs so that they can continue to eat them; US Court restraint on property development because it threatened endangered ants.
7. Dramatic and concrete benefits in Africa for vector control after systematic pesticide use.
8. Launch of the Health Access program in California even as India legislates for Patent protection, but with safeguards.
9. A National Award for an analytical chemist who found residues of pesticides within regulatory norms in colas and in bottled water but apparently against unwritten laws. Also, press coverage of a move towards food safety norms and labeling in the Nation.
10. A sudden and enthusiastic campaign by a State Food and Drug Administration in Western India against a trusted brand for baby skins.

You are not bound by these 10 and I could review other matters that are more relevant for your situation.

My purpose is to think of all the things that can affect brands and company image and help in building contingent processes, a disaster recovery template and review of your disaster recovery team.
Please visit this discussion group again as often as you can.
Thank you for a patient hearing. You will hear from me again on April 15th unless you opt out of this group by an email to me or unless you favor me with many posts.

May the new Indian financial year bring you continued success!

Satya
p.s Please email if you want original media reports for the 10 incidents mentioned above.